HKTDC Hong Kong International Franchising Show
Speaker Details

Mr Marc Mushkin
Vice President, International Franchise Sales & Development, CKE Restaurant Holdings, Inc.

Speech Title: Meeting Market and Consumer Demands


Speaker's Profile:
Marc Mushkin is Vice President, International Franchise Sales & Development for CKE Restaurants Holdings, Inc. Mr. Mushkin has over 35 years of experience in the restaurant industry in operations, marketing, franchising, real estate market planning and catering and has spent the last 18 years working in international markets.

Prior to joining the International Division for CKE in 2014, Mr. Mushkin was for seven years the Sr. Vice President of International Development for Pollo Tropical, a fast-casual division of Fiesta Restaurant Group, Inc., responsible for all aspects of that brand’s international growth. Prior to that, for four years Mr. Mushkin was the VP of Franchising for Sagittarius Brands, owner of the Del Taco and Captain D’s QSR brands and previously was with El Torito Restaurants, Inc., a full-service Mexican restaurant brand for 22 years, as Vice President, International Franchising. Mr. Mushkin has developed full service, fast-casual and quick service restaurants in over 20 countries on four continents.

Mr. Mushkin holds the Certified Franchise Executive title from the International Franchise Association, and was a Regent’s Scholar at the University of Nebraska as well as a lecturer in the International Hospitality Management School’s Graduate program at Cornell University.

2017 Seminar Schedule
(E4) NextGen Franchising: How to Respond to Market Changes?
Date: 7 December, 2017 (Thursday)
Time: 10:30 AM - 11:30 AM