World SME Expo 2012
Speaker Details

Mr Benjamin Ee
Vice President, ASEAN Retail–Chains Franchise Federation

Webcast:  How To Transform Your Traditional Business to Franchise Business

Mr. Benjamin Ee currently holds the position of Vice President in the Asean Retail–Chains & Franchise Federation. He is also the Chairman / Corporate Branding of Foods & Beverage Bureau; Co-Chairman of Franchise Bureau; and President of Asia Pacific F&B Franchise Sdn Bhd.

His major business clients include Malaysia Kopitiam, Mamak Store, Western and Korean Food Franchise Business. The vision of his company is to assist Malaysia traditional food & beverage business expand and market them into Asia-Pacific food & beverage franchise business. At the same time, to position Malaysian homegrown food & beverage franchise as international brands. It is also his vision to promote Malaysian Retailers Business in shopping mall premises.

Mr. Benjamin Ee’s philosophy is to transform traditional business model to franchise solution system to enhance the business from Malaysia to International. He has successfully assisted a lot of enterprises in designing and setting up their business systems with proven business records and performance.

Speech Title: How To Transform Your Traditional Business to Franchise Business
2012 Seminar Schedule
(C2) Drawing Business Opportunities from Overseas Franchise Brands
Date: 7 December, 2012 (Friday)
Time: 10:00 AM - 12:00 PM