World SME Expo



Seminar Categories:

I. Belt and Road Forum Series
II. Branding : Embracing the E-tailing Era
III. Social Media and Mobile Commerce
IV. Discover Opportunities in Mainland China and Emerging Markets
V. Future Trends for SMEs
VI. New Concepts - New Opportunities : CEO Dialogues
VII. Practical Strategies for SMEs
VIII. HKIFS Briefing Session
IX. HKIFS Plenary Session & Franchise Dialogue
Speaker Details

Mr Rogelio Martinez
President, Berlitz Franchising Corporation; Member of International Committee, International Franchise Association
Rogelio Martinez works as President of Berlitz Franchising Corporation. Berlitz was established in 1878 in the US and has been franchising since 1889. Berlitz specializes in language instruction, business leadership and cultural training. It operates in over 70 countries and has more than 550 language centers (www.berlitz.com)
Mr. Martinez is also part of the Advisory Board of franchise network Kindermusik and member of the International Committee of the International Franchise Association, IFA. Past roles include Vice-President of Education Franchise Tutor Doctor and President of Global Alliance, where he helped other Franchise companies expand operations in over 20 countries in 5 continents.
Mr. Martinez graduated from the Program on Negotiations for Senior Executives at Harvard, the MBA program at University of Montreal, Franchise Management from Georgetown University and Bachelors of International Business at Monterrey Tech (ITESM). He is also a Certified Franchise Executive by the IFA. Rogelio speaks English, French, Spanish, German and Portuguese.
2015 Seminar Schedule
(E3) Franchising Summit – Plenary Session
Date: 4 December, 2015 (Friday)
Time: 10:30 AM - 12:30 PM