World SME Expo



Seminar Categories:

I. Belt and Road Forum Series
II. Branding : Embracing the E-tailing Era
III. Social Media and Mobile Commerce
IV. Discover Opportunities in Mainland China and Emerging Markets
V. Future Trends for SMEs
VI. New Concepts - New Opportunities : CEO Dialogues
VII. Practical Strategies for SMEs
VIII. HKIFS Briefing Session
IX. HKIFS Plenary Session & Franchise Dialogue
Speaker Details

Mr Franc Renzi
Chief Operating Officer, eCargo Enterprise Limited
講題: Ecommerce 101.Getting Started

Mr. Renzi has 27 years of executive management experience in apparel, retail and omni-channel commerce and is a successful entrepreneur, having been the founder of Australian men’s streetwear label Suburban. He is currently eCargo Enterprise Limited’s (ASX:ECG) Chief Operating Officer and also eCargo Australia’s Chief Executive Officer. He joined eCargo in May 2015. Before joining eCargo, he was General Manager of Multi-Channel and Business Development at Jeanswest Australia, a member of Glorious Sun Enterprises Limited (HKEx:0393). During the past 4 years, he drove and oversaw unprecedented growth in Jeanswest Australia’s omni-channel operations and helped the brand expand into new geographies such as China, India and Russia.

Prior to Jeanswest Australia, Franc was General Manager, Pepe Jeans Australia, overseeing the brand’s re-introduction to the Australian market. In 1999, he founded streetwear brand Suburban, which designed, manufactured and distributed to Myer, David Jones, over a 100 specialty retail accounts and grew to eventually 11 retail outlets in Melbourne and Sydney. Suburban was sold in 2008.

Mr. Renzi began his career with Grace Brothers as a Graduate Trainee, and eventually was promoted to Planner and Buyer at Myer. He initiated and developed a number of concession business models in the young men’s apparel category, introduced numerous wholesale brands, and was instrumental in the development of some of the earlier Myer Exclusive Brands in the youth segment. He holds a Bachelors of Commerce in Marketing from the University of New South Wales.
2015 Seminar Schedule
(D1) E-tailing from Zero to Hero
Date: 3 December, 2015 (Thursday)
Time: 11:00 AM - 12:15 PM