World SME Expo 2012
2012 Seminar Schedule

6 December, 2012 (Thursday)
TimeTopicRegister
01:45 PM -
03:35 PM
(A1) High Level Conference : Hong Kong Ideas, Mainland Opportunities - Main Symposium
Language: Cantonese
Simultaneous interpretation: English / Putonghua
Venue:Seminar Room E
Speaker: Mr. Max Wong
Executive Director, Kee Wah Bakery Limited
Moderator: Mr. Angus Wong
Brand Consultant, Angus Wong Design Limited
Co-organiser: Trade and Industry Department, HKSARG
02:00 PM -
03:30 PM
(B2) Business Outlook and Opportunities in South American Markets
Language: English
Simultaneous interpretation: Putonghua
Venue:Seminar Room C
Speaker: Mr. Louis Chan
Economist, HKTDC
 Mr. Mario Ignacio Artaza ----- PPT available
Consul-in-Charge, Consulate General of Chile in Hong Kong SAR and Macau SAR
 Mr. Thomas Wong Wa Sun
Partner, CWCC Certified Public Accountants
 Mr. Edmund Chan
Manager, SME Export Marketing Fund Unit, Trade and Industry Department, HKSARG
 Mr. Kenneth Leung
Assistant General Manager, Underwriting Division, Hong Kong Export Credit Insurance Corporation
02:30 PM -
04:30 PM
(B8) Hong Kong - Malaysia Business Forum
Language: English
No Simultaneous interpretation Service

Remarks: A networking tea reception will be organised after the seminar at 4:30pm - first-come first-served!
Venue:Networking Corner 1
Speaker: HE Dato' Sri Ismail Sabri Yaakob
Minister of Domestic Trade, Co-operatives and Consumerism (MDTCC)

(Formulates policies, strategies and reviews matters related to the development of domestic trade and consumerism)
 Perbadanan Nasional Berhad (PNS)
(Spearheading the growth of the country’s franchise industry, in order to realize their goal of producing more franchise entrepreneurs in the business world)
 Companies Commission of Malaysia (SSM)
(Serve as an agency to incorporate companies and register businesses as well as to provide company and business information to the public)
 Intellectual Property Corporation Malaysia (MYIPO)
(Responsible for the development and management of the intellectual property system including patent, trademarks, industrial designs, copyright and IC layout designs protection in Malaysia)
 Malaysia Franchise Association (MFA)
(Act as a registry for information pertaining to franchise business operating or intending to operate within the country)
 Asean Retail-Chain & Franchise Federation (ARFF)
(To champion the promotion and development of trade particularly in the retail chains, franchise & tourism and shopping industries)
 MATRADE Hong Kong
(To disseminate timely and relevant information as well as market intelligence to give Malaysian companies the competitive edge in international trade)
03:30 PM -
04:15 PM
(A8) Dialogue with Hong Kong’s “Star” Brand -- Honeymoon Dessert
Language: Cantonese
No simultaneous interpretation provided
Venue:SME Forum
Speaker: Mrs. Gilly, Suet Fong Cheung
Executive Director, Hong Kong Honeymoon Dessert
Moderator: Ms. Dorothy Wong
Brand Manager, Hong Kong Honeymoon Dessert
04:00 PM -
05:30 PM
(A2) High Level Conference : Panel Discussion on Social and Mobile Media
Language: Cantonese
Simultaneous interpretation: English / Putonghua
Venue:Seminar Room E
Speaker: Mr. Ricky Chu
Founder & Chief Executive Officer, Gravitas Limited
 Ms. Lynne Lee
Vice President of Marketing & Account Service, Touchmedia
 Mr. Rainer Sip
Operations Director, Baby-Kingdom.com Limited
Moderator: Mr. Baniel Cheung
Executive Director, Integral Consultancy Limited
Co-organiser: Trade and Industry Department, HKSARG
04:45 PM -
06:15 PM
(C1) Opportunities in Mainland and Taiwan Franchising Brands
Language: Cantonese / Putonghua
Simultaneous Interpretation: Putonghua / English
Venue:Seminar Room C
Speaker: Mr. Hsu Ho-Sen ----- PPT available
Association of Chain and Franchise Promotion, Taiwan, The Board of Supervisors
 Ms. Tang Juan ----- PPT available
Guang Dong Chain Operations Association
 Mr. Alex Ho ----- PPT available
Vice President, Guangzhou Chain Store & Franchise Association
05:30 PM -
06:15 PM
(C4) Build a Business with Your Heart
Language: Cantonese
No simultaneous interpretation provided
Venue:SME Forum
Speaker: Mr. Mingles Tsoi ----- PPT available
Project Director, Hong Kong Social Enterprise Challenge, Center for Entrepreneurship, The Chinese University of Hong Kong
 Ms. Doris Leung
CEO, Diamond Cab (HK) Ltd
7 December, 2012 (Friday)
TimeTopicRegister
10:00 AM -
12:00 PM
(C2) Drawing Business Opportunities from Overseas Franchise Brands
Language: English
Simultaneous interpretation: Putonghua
Venue:Seminar Room E
Speaker: Mr Benjamin Ee
Vice President, ASEAN Retail–Chains Franchise Federation
 Mrs. Sriwan Amornpoonchai ----- PPT available
Vice President, Franchise and License Association (Thailand)
 Mr. Albert Kong
Chairman, Intl Development, Franchising & Licensing Association, Singapore
 Mr. Samie Lim, CFE ----- PPT available
Chairman Emeritus, Philippine Franchise Association
 Mr. Widjajanto Bagoes Triono -- PPT available
Commissioner of Education and SME Development, Indonesian Franchise Association
10:30 AM -
12:00 PM
(B3) Strategies for Developing New Emerging Markets of the Middle East
Language: English
Simultaneous interpretation: Putonghua
Venue:Seminar Room C
Speaker: Mr. Dickson Ho
Principal Economist (Asian and Emerging Markets), HKTDC
 Mr. Ahmed Obaid Al Qaseer ----- PPT available
Chief Operating Officer, Sharjah Investment and Development Authority (Shurooq)
 Ms. Marwa Ibrahim
Director of Marketing & Business Investment Department, Ras Al Khaimah Free Trade Zone Government Authority - United Arab Emirates
 Mr. Raymond Yeung ----- PPT available
Senior Sales Manager, Publications & E-Commerce Department, HKTDC
Moderator: Mr. Stephen Wong
Regional Director, Middle East & Africa, HKTDC
10:30 AM -
11:45 AM
(B7) Invest in the USA – A Merger & Acquisition Prospective
Language: English
No Simultaneous interpretation Service

Remarks: A networking tea reception will be organised after the seminar at 11:45am - first-come first-served!
Venue:Networking Corner 2
Speaker: Mr. Norman Li ----- PPT available
President, The US States and Ports Association, Hong Kong
 Mr. Eric Crowley
Commercial Consul, American Consulate General Hong Kong
 Mr. Roy Dahlquist ----- PPT available
Managing Director, Asia - Virginia Economic Development Partnership
 Mr. James V. Meath ----- PPT available
Attorney & Chairman of the Board, Williams Mullen LLC
Sponsor: State of Virginia, USA
Co-organiser: The US States and Ports Association (USSPA)
11:00 AM -
12:30 PM
(A4) Strategies Against Fluctuating RMB and Rising Operational Costs in the Mainland Domestic Market

Language: Cantonese/Putonghua
Simultaneous Interpretation: Putonghua/English
Venue:Seminar Room D
Speaker: Mr. Xun Zhen Ying ----- PPT available
Chairman, Guangzhou General Chamber of Commerce
 Ms Cecilia Lee
Transfer Pricing Services Partner, PriceWaterHouseCoopers
 Mr. Ying Jian
Senior Economist, BOCHK Group
Sponsor: BOCHK Group
11:30 AM -
12:30 PM
(D2) Practical Tips for Hong Kong SME Operation
Language: Cantonese
No simultaneous interpretation provided
Venue:SME Forum
Speaker: Mr. Sam Tsien
Director & Head of Customer Service Delivery, Hong Kong, American Express International Inc.
 Ms. Connie Liu
System Demonstrator, Ecclesia
 Ms. Lisa Cheng
Senior Executive Officer (Loan Guarantee Scheme), Trade and Industry Department, HKSARG
01:30 PM -
02:30 PM
(B4) A New Era for Trade: Meet HKTDC’s Economists on Future Business Strategies
Language: Cantonese
Simultaneous interpretation: English / Putonghua
Venue:Seminar Room E
Speaker: Ms. Pansy Yau
Deputy Director of Research, Head of the Greater China Research Team, HKTDC Research, HKTDC
 Mr. Daniel Poon
Principal Economist (Global Research), HKTDC
 Mr. Dickson Ho
Principal Economist (Asian and Emerging Markets), HKTDC
Moderator: Mr. Edward Leung
Director of Research, HKTDC
02:00 PM -
03:30 PM
(B6) Partnering for Success - Japan and Hong Kong’s Business Prospects
Language: Japanese / English
Simultaneous interpretation: English / Putonghua
Venue:Seminar Room C
Speaker: Mr. Sumiya Hayashi ----- PPT available
General Manager of International Center, Organization for Small & Medium Enterprises and Regional Innovation, JAPAN (SME Support, JAPAN)
 Mr. Daijiro Hiranuma ----- PPT available
Director of JNB, Chairman of Saitama NBC
 Ms. Yoshie Shigemitsu
Director of Marketing, Shigemitsu Industry Company Limited (JP)
 Mr. Frankie Pao Shuen Wu
Chairman, Aji-No-Chinmi Co (HK) Ltd (HK)
 Mr. Hajime Kawaguchi
President, Gifu Federation of Pottery Manufacturers Co-operative Association (JP)
Moderator: Mr. Enoch Ling
Economist, HKTDC
02:30 PM -
04:30 PM
(A7) Greater China SME Forum – Opportunities and Challenges of the ASEAN & Oceania
Language: Cantonese/Putonghua
Simultaneous Interpretation: Putonghua/English
Venue:Seminar Room D
Speaker: Mr. Andrew Liao Cheung-sing, GBS, SC, JP
Member of the Executive Council ,HKSAR
 Hon. Felix Chung
Honorable Chairman of Hong Kong SME Forum and Member of the Legislative Council, HKSAR
 Australian Consul-General Hong Kong & Macau
 Mr. Joseph Wong MH
Founding Chairman of Hong Kong SME Forum
 Ms. Victoria Tang
Associate Director General - Invest Hong Kong
 Hong Kong Productivity Council
 Cisco Representative
 Mr. Mike Higgs
Director of HKABA-SA
 Mr. Lin Tao
Deputy Dean, Market Economy Academy, Peking University
 Mr. Brian Yao
President, Taiwan Industrial & Commercial Business Society of Operation & Development
 Mr. Stanley Au
President, The Small and Medium Entrepreneurs Association of Macau
 Mr. Joseph Leung
Chairman and Convenor, Hong Kong SME Forum
Moderator: Prof. Stephen Yan-Leung Cheung ,BBS., JP
Dean, School of Business, HK Baptist University
Organiser: Hong Kong SME Forum
03:00 PM -
04:00 PM
(D3) Sustaining and Reinventing Your Business
Language: Cantonese
No simultaneous interpretation provided
Venue:SME Forum
Speaker: Dr. Florence Ho
Honorary Project Director, Centre for Family Enterprising and Business Advising, The Chinese University of Hong Kong
 Mr. Francis Chow
General Manager, Associated Engineers Zhuhai S.E.Z. Ltd.
 Ms. Susanna Suen
Trade Officer, Trade and Industry Department, HKSARG
 Dr. Edward Lam ----- PPT available
President, Hong Kong SME Development Federation Ltd. and Managing Director, Delicron (H.K.) Ltd.
04:30 PM -
06:00 PM
(B5) Bright Spots in Europe amidst Rising Concern in the Region
Language: English
Simultaneous interpretation: Putonghua
Venue:Seminar Room C
Speaker: Mr. Louis Chan
Economist, HKTDC
 Mr. Mark Zavadsky ----- PPT available
Asia Bureau Chief of Russia Beyond The Headlines
 Mr. Allen Yu ----- PPT available
Vice President, Operations, DHL Express Hong Kong
 Mr. Dennis Wong
Assistant General Manager, Marketing Division, Hong Kong Export Credit Insurance Corporation
04:30 PM -
06:00 PM
(C3) Practical Tips for Starting and Operating a Franchise Business in Hong Kong
Language: Cantonese
Simultaneous interpretation: English / Putonghua
Venue:Seminar Room E
Speaker: Mr. Harry Chow
President, Hong Kong Franchise Development Association
 Mr. Ringo Wong
Director, Sunshine Laundry
 Mr. Kevin Chan
Managing Director, Storefriendly Self-Storage Group
 Mr. Jack Zhang
Regional Director, Subway Hong Kong
05:00 PM -
05:45 PM
(D6) Dialogue with Hong Kong’s “Star” Brand -- German Pool
Language: Cantonese
No simultaneous interpretation provided
Venue:SME Forum
Speaker: Dr. Chan Kwok Man Edward
Founder & Managing Director, German Pool (Hong Kong) Limited
Moderator: Mr. Leung Kwan Ho
Manager, Product Promotion, HKTDC
8 December, 2012 (Saturday)
TimeTopicRegister
10:30 AM -
12:00 PM
(A5) Latest Trend on Marketing and Distribution Channels in the Mainland Domestic Market
Language: Cantonese
Simultaneous interpretation: English / Putonghua
Venue:Seminar Room E
Speaker: Mr. Willy Lai
Business Director, Fimmick
 Mr. Matthew Kwan ----- PPT available
Principal Consultant, Adams Company Limited
 Ms. Anne Chung
Manager, Product Promotion, HKTDC
Sponsor: BOCHK Group
11:00 AM -
12:30 PM
(C5) Business Start-ups : Raising Start-up Funds and Support Services
Language: Cantonese
Simultaneous interpretation: English / Putonghua
Venue:Seminar Room C
Speaker: Mr. Tang Leung-shun, Gary
Supervisor, The Hong Kong Federation of Youth Groups
 Mr. James H. Lau Jr. ----- PPT available
Chief Executive Officer, The Hong Kong Mortgage Corporation Limited
 Ir. Allen Yeung ----- PPT available
Chairman, Hong Kong Business Angel Network
 Ms. Telly Woo ----- PPT available
Founder, ATB Auto Art Co Ltd (Champions of Hong Kong Social Enterprise Challenge 2010 and Young Social Entrepreneur Award 2012)
11:30 AM -
01:00 PM
(A10) Business Opportunities when China Goes Green
Language: Cantonese / Putonghua
Simultaneous interpretation: Putonghua / English
Venue:Seminar Room D
Speaker: Mr. Wing Chu
Economist, HKTDC
 Ms. Sally Chen
Senior Officer, Dongguan Crystal Garment and Knitting Co. Ltd.
 Mr. Arnald Ho
Chairman, Print-Rite Holdings Limited
12:00 PM -
12:45 PM
(D7) Dialogue with Founder of Giormani – Ms. Jane Tong
Language: Cantonese
No simultaneous interpretation provided
Venue:SME Forum
Speaker: Ms. Jane Tong
Co-founder & Managing Director, Giormani
Moderator: Mr. Leung Kwan Ho
Manager, Product Promotion, HKTDC
02:00 PM -
03:30 PM
(A6) Strategies to Capture the Mainland Consumer Market
Language: Cantonese
Simultaneous interpretation: English / Putonghua
Venue:Seminar Room E
Speaker: Mr. Daniel Poon
Principal Economist (Global Research), HKTDC
 Mr. Anthony Chung ----- PPT available
President, Hong Kong Promotion Association for Small and Medium Enterprises
 Mr. Vincent Ngan
Marketing Director, Success China Consultant Co.
 Mr. Roy Pang
Manager, BUD Fund - Enterprise Support Programme, Hong Kong Productivity Council
02:00 PM -
03:00 PM
(D4) Learning to Talk in the Business World
Language: Cantonese
No simultaneous interpretation provided
Venue:SME Forum
Speaker: Dr. Terence Wong ----- PPT available
Director, Terence Wong & Partners Co., Ltd
03:00 PM -
03:45 PM
(A9) Dialogue with Leaders of Hong Thai Travel Services Ltd. – Mr. Jackie & Jason Wong
Language: Cantonese
Simultaneous interpretation: English / Putonghua
Venue:Seminar Room C
Speaker: Mr. Jackie Wong See Sum
Managing Director, Hong Thai Travel Services Ltd.
 Mr. Jason Wong Chun Tat
Director & General Manager, Hong Thai Travel Services Ltd.
Moderator: Mr. Leung Kwan Ho
Manager, Product Promotion, HKTDC
03:30 PM -
04:30 PM
(D5) Learning Social Etiquette while Networking
Language: Cantonese
Simultaneous interpretation: English / Putonghua
Venue:Seminar Room D
Speaker: Mr. Daniel Tse
Managing Director & Chief of Training, Presence
04:00 PM -
05:00 PM
(C6) Experience Sharing by Young Entrepreneurs
Language: Cantonese
No simultaneous interpretation provided
Venue:SME Forum
Speaker: Mr. Lam Ho Yin, Anthony
Business Development and Marketing Director, Asia Suups Limited (Venture Solutions)
 Mr. Wong Wa Kit, Walter
Director, Spintacular (HK) Limited
 Mr. Chan Kwok San, Ron
Production Manager, Spintacular (HK) Limited
 Mr. Wong Wai Sheuk, Simpson
Media Producer, Spintacular (HK) Limited
 Ms. Ho Chi Pin
Director, Cocoa Pin
Moderator: Mr. Tang Leung-shun, Gary
Supervisor, The Hong Kong Federation of Youth Groups
5 December, 2018 (Wednesday)
TimeTopicRegister
10:00 AM -
11:30 AM
(A3) Guide for Hong Kong SMEs in Doing Business in China
Language: Cantonese/Putonghua
Simultaneous interpretation: Putonghua/English
Venue:Seminar Room D
Speaker: Mr. Samuel Chan
Tax Director, RSM Nelson Wheeler
 Mr. Chung Wan Hon, Lawrence
Deputy Executive Director of HK Ethics Development Centre, Independent Commission Against Corruption
 Mr. Yang Kaiming ------ PPT available
Chief, Administration Committee of Hengqin New Area, Zhuhai
 Mr. Seven Lam ------ PPT available
General Manager, S&F Enterprise Management Co. Ltd.
10:30 AM -
12:30 PM
(B1) World SME Summit – Partnering for Success in Asia and Africa
Language: English
Simultaneous interpretation: Putonghua
Venue:Seminar Room C
Speaker: Wai Lwin Than ----- PPT available
Consul-General, Consulate General of Myanmar, Hong Kong
 Ali Awan
Trade Development Officer, Consulate General of Pakistan
 Mr. Atul Shunglu - PPT available
Assistant Secretary General, Federation of Indian Chambers of Commerce & Industry
 Mohamed Fahmy
Consul-General, Consulate General of Egypt, Hong Kong
 Carine Kiala ----- PPT available
Advisor, Trade & Investment, Consulate General of Angola, Hong Kong
Organiser: The Hong Kong General Chamber of Small and Medium Business
6 December, 2018 (Thursday)
TimeTopicRegister
11:30 AM -
12:30 PM
(D1) New Media and Marketing Tools to Make Your Business Grow
Language: Cantonese
No simultaneous interpretation provided
Venue:SME Forum
Speaker: Mr. Rex Ma
Managing Director, iGen6 New Media Group
 Mr. Daniel Fong
Chief Marketing Officer, Skywork Design Limited
 Mr. Raymond Yeung ----- PPT available
Senior Sales Manager, Publications & E-Commerce Department, HKTDC