SmartBiz Expo
(B7) New Online Marketing Weapon: Chat Commerce

7 December, 2018 (Friday) 04:00 PM - 05:00 PM
Venue: Smart Lab B, Hall 1C, HKCEC
 Ms Michelle Leung
Senior Vice President, Fung Omni Services (HK) Limited
 Ms Karen Tsang
Head of Business Development, Set Sail Software Limited
 Mr Ken Lee
Head of Innovation Foundry Team, JOS
Customers nowadays emphasis on great shopping experience with human-like interaction and conversation during online purchasing. It therefore comes as no surprise that "Chat Commerce" has been a hot buzzword these years and is expected to reshape e-commerce in the future. "Chat Commerce" allows customers to place orders through AI Chatbot, which is unexpectedly easy and convenient. Meanwhile, online shops can also build trust and enhance intimacy with customers automatically, so as to reduce the cost of customer services.

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